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RSS Google Maps and Local Search

  • Basic Places Practices Update: How do you claim an owner-verified listing? May 17, 2012
    A common issue that arises in the forums is the business owner that is unable to change or enhance their listing because they no longer have access to the account that it is in, perhaps because they lost the password , the employee that had claimed the listing is no longer employed or they had [...] No related posts. […]
    Mike Blumenthal

RSS Direct Creative

  • The Importance of Being Trivial May 2, 2012
    Do you like the title of this article? I stole it from chapter 3 of The Art of Readable Writing by Rudolf Flesch. Back in the 40s and 50s, Flesch was hailed as the guru of clear, direct writing. His advice remains powerful and relevant today. When Flesch recommended being “trivial,” he meant you should […]
    Dean Rieck

Digital Printing

QR Code: Quick Resurrection Code??

July 19, 2011
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QR Codes Sir Speedy Addison

USA Today recently reported on a somewhat novel application for a QR code; on your tombstone! The wife of a recently deceased auto-body repairman had this to say, “I think it’s a neat deal,” Faye Garneau said. “It kind of keeps people alive a little longer, down through the generations.” The paper also stated,...
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Digital Data Integration Increases ROI

February 22, 2011
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Custom data increases ROI

Even if all you have in the way of data about your prospects is their name and address you can still do some pretty cool customization with that little bit of data. Why? The average postcard is held over the trashcan for less than 2 seconds before it takes it’s rightful place in the...
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Get Expert Endorsements

October 12, 2010
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Get Expert Endorsements

When self-publishing, it can be a huge plus if you can secure an endorsement or two from an expert in your field. Even if you are an unknown author, it may not be too difficult to find someone that is willing to provide an endorsement of you and your book. Endorsements are all about...
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Self-Publishing Communities

October 12, 2010
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Self-Publishing Communities

You are not alone, nor should you be. The world of self-publishing is growing by leaps and bounds and support groups are springing up everywhere. If there is no support group in your area, there are a number of online. Don’t be shy about reaching out. Joining such a group is very important not...
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